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​“THE DETAILS ARE NOT THE DETAILS.

THEY MAKE THE DESIGN.”

 

 

CHARLES EAMES
Unknown Track - Unknown Artist
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My Photos

MARTYN
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Design… with a conscience

Are you just about fed up with the 'bog-standard' approach to marketing and publicity? The 'churn-it-out' method – 'Wham Bam, thank you man'… 'Oh and, by the way, we're not responsible for any typos, mis-spellings, grammatical errors… less so any widows, orphans and lousy kerning…?'

Call me "Old School" but I trained under demanding "analogue" conditions, when typography was an art, and anything deemed worthy of publishing had to be doubly - nay, triply-checked for accuracy and validity. It is with dismay that so much has suffered within the course of a lifetime – but even moreso that so many are oblivious of this 'descent from the heights' of graphic sophistication, into our present 'sea of mediocrity'…or do we even notice?

Let us redress the balance and bring back excellence!

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© 2023 by Designs by Thomas Rider.

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